SIGG University Collab 2018
This streetwear collection is a collaboration between a Swiss heritage brand and Swiss Universities.
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Women’s Design Director
From 2016 - 2017
Designed Seasons:
Categories: Women’s Outdoor, Run & Fitness, Men’s Athleisure, Cut & Sew.
Project Summary
Directed Men’s + Women’s seasonal creative direction.
Developed line architecture and design guardrails.
Delivered full design documentation and technical specfication packages.
Sourced fabric and designed custom trims.
Commercial/impact : unknown
Regions/markets: Mainland China, Online (JD.com)
Cross-functional:
PPS Design Team
Design Agency
Scope & deliverables:
