SIGG Outdoors 2018

This collection was designed for Platform Products Solutions for a client of ours based for the Chinese market.

  • Women’s Design Director

    From 2016 - 2017   

    Designed Seasons:

    Categories: Women’s Outdoor, Run & Fitness, Men’s Athleisure, Cut & Sew.

    Project Summary

    • Directed Men’s + Women’s seasonal creative direction.

    • Developed line architecture and design guardrails.

    • Delivered full design documentation and technical specfication packages.

    • Sourced fabric and designed custom trims.

    Commercial/impact : unknown

    Regions/markets: Mainland China, Online (JD.com)

    Cross-functional:

    • PPS Design Team

    • Design Agency

    Scope & deliverables:

    • Fabric and Trims Sourcing, Seasonal Direction, Line-planning, Trend Forecasting, Market research, Collection Design, Technical Specification packs, Merchandising.